Google has begun to deploy Gemini on TVs with Google TV, a further step in the gradual replacement of the Google Assistant with its new conversational AI. The movement is already visible in specific models and, although the pace varies by brand and region, the arrival in Spain and the rest of Europe is approaching rapidly.
It won't reach all devices at once: the rollout is staggered and controlled from the servers from the company. To get ahead, it's a good idea to have your TV properly linked to your Google account and up to date with updates. In the initial phase, activation focuses on US and Canadian accounts, with gradual extension to the rest of the markets.
What's happening with Gemini on Google TV?
The first televisions with Gemini “as standard” are the TCL QM9K, which already show the new assistant interface as soon as they are turned on. In addition, Google has confirmed that other TCL models —such as QM7K, QM8K and X11K— will be added through updates, and also that the ranges Hisense U8, U7 and UX will be compatible by 2025. At the same time, sightings on Sony Bravia after updating Google TV Home, a sign that the second wave is underway, although not yet widespread.
This phased plan is no coincidence: integrating conversational AI into TV requires coordination System updates, key apps, and server validations. With a base that exceeds the 220 million active devices Between Android TV OS and Google TV, manufacturers such as Sony, Hisense, and TCL set their own schedules to avoid errors and ensure compatibility by region.
How to activate (or get ready) your TV
The fundamental requirement is to have your television linked to your Google account through the app Google HomeThe process is the same for brands like Sony, TCL, Xiaomi, Hisense, or Philips as long as they use Google TV.
- Download Google Home on your mobile (App Store or Google Play).
- Sign in with the same google account that you use on your TV.
- Check that mobile and TV are on the same Wi‑Fi network.
- Create a Home if you don't have it yet.
- Press on Add device, tap the “+” button and choose Google TV.
- Follow the instructions to complete the linkage.
Once linked, your device is identified as prepared to welcome Gemini when Google activates it for your model and region. There's no need to force it: keeping everything up to date is the best way to ensure it arrives sooner.
How to know if you already have it
The clearest clue is the interface: when you press the microphone button on the remote or use the hands-free (if your TV supports it), you will see a Gemini-branded chat-style panelIf the classic assistant keeps popping up, you haven't been hit yet.
While you wait, it's a good idea to check for updates. Gemini's arrival often depends on a mix of System update, apps (Google/Services) and a server-side change, and integrations such as the integration in Chrome, so it is normal for some new features to appear hours or days after the first update.
- Update the system: Settings > System > About > Upgrade system.
- Update apps on your TV: Open Google Play and check Google TV Home, the Google app and Google Play Services.
- Account and Permissions: Verify that you are connected with your account, that voice activity is enabled and that the language is set correctly.
- Check the controller: if it uses Bluetooth, change batteries and re-pair it to avoid microphone problems.
What you can do with Gemini on TV
Gemini understands natural language and allows for more free-form requests: asking for “90s comedies under two hours,” resuming a series right where you left off, or searching for a specific scene without struggling with endless menus.
It also improves the content recommendation, with proposals based on your habits, schedules or tastes, and adds finer home control: from the television you can manage lights, cameras or compatible speakers without taking out your mobile, all with more contextual voice commands.
Another striking novelty is the selection of voices: there are ten options with names like Bloom, Oxalis, Fern, Magnolia, Violet, Pothos, Calathea, Yarrow, Croton and Amaryllis. You can choose the one you prefer so that the experience is consistent with that of the Nest speakers.
Keep in mind that child or supervised profiles will have security and privacy limitations. And, although much of the processing is in the cloud, advanced generative functions They are not the focus on TV and may not be available.
Availability in Spain and Europe
Google started the activation in USA and Canada, but it is expanding to more countries. In Europe, the rollout is gradual and depends on each manufacturer, so in Spain you will see advances by models and accounts as the weeks go by.
Today, TCLs QM9K now includes Gemini, and other TCL ranges will receive the update. The 2025 Hisense U8/U7/UX series are listed on the roadmap and the devices with Google TV Chromecast and some partner streamers will be added in later waves, always after passing certifications and tests by region.
If your TV has Google TV, the account is linked and you keep the system and apps up to date, you're all set to go. Gemini arrives as soon as Google clicks the buttonFrom there, be patient: the rollout is gradual, and improvements will appear as your model and region become available.
