The fashion brand Mango strengthens its presence in the decoration and household goods sector with the upcoming opening of its second Mango Home store in BarcelonaThe new space, which will open in late 2025, is located in the L'Illa Diagonal shopping center, one of the busiest areas in the city, and represents a firm step in the consolidation of the home line launched by the company in 2021.
This new store stands out for its environment that simulates a real home, designed so that customers can explore different environments – living room, bedroom, kitchen, bathroom and terrace – and discover a complete range of decorative items, Handcrafted tableware, embroidery, blown glass and new fragrancesWith over 240 square meters of retail space, the establishment seeks to create an immersive and intimate experience, in keeping with the contemporary, Mediterranean aesthetic that characterizes Mango Home.
A space designed to inspire
The L'Illa Diagonal location not only expands Mango Home's physical presence in Barcelona, but also reinforces the brand's commitment to interior design and the creation of personalized environments for every corner of the home. The design team has replicated the success formula of its first establishment on Avenida Diagonal, trying to bring the essence of home to the shopping experienceThis way, every customer can find inspiration and solutions for all types of home spaces, integrating Mango's aesthetic into their everyday life.
The store will house 6.000 different products, distributed in two annual collections, ranging from household items and textiles to lighting, children's and baby items, and a select range of fragrances developed in collaboration with specialized local suppliers.
Mango Home expansion and key data of the group
The opening of this second point of sale in Barcelona is part of the Strategic Plan 4E 2024-2026 Mango, in which the company plans to add up to 500 new stores added to its commercial network, both in Spain and internationallyMango Home, launched in 2021, has been gaining ground in the company's portfolio, currently being available in 34 markets, primarily through the online channel and, increasingly, in brick-and-mortar stores.
In the last months, The company has launched a new phase with investments in openings and renovations of stores, allocating a significant portion of its budget to strengthening its position in the home segment. In 2025, Mango recorded a turnover of over €1.700 billion in the first half of the year and continues its expansion, not only in Barcelona but also with upcoming openings planned in cities such as Madrid, Bilbao, and Zaragoza, where Mango Home's presence will continue to increase.
The group, founded by Isak Andic in 1984 and chaired by Toni Ruiz, operates in more than 120 countries and has nearly 3.000 points of sale worldwide. Although the home division still represents a modest portion of revenue, its growth is significant and reinforces Mango's commitment to diversifying its offering beyond fashion.
This advance in the physical channel responds to the Mango's commitment to offering a more complete, sensory and personalized shopping experience, connecting with an audience that values quality, unique design, and the integration of the Mediterranean lifestyle into their homes.
The second opening of Mango Home in Barcelona reflects the dynamism and the firm's strategy in the decoration segment, with collections that combine craftsmanship, contemporary design, and functionality for every room in the home. Customer reception and sales growth will determine the division's next steps, which has already demonstrated its growth potential within the Mango ecosystem.
