Amazon is working on Alexa for Apps, a new feature that will allow the voice assistant to run applications on both iOS and Android. An option with which you can better compete against Siri and Google Assistant, which offer better integration as they are the native voice assistants of each operating system. What's more, it could surpass them if the experience is good.
Alexa will gain integration on iOS and Android
Amazon has celebrated its Alexa Live, an event in which they have updated us on how their voice assistant is evolving and the plans they have for the future. In it they have shown different novelties and among all of them one has attracted attention in a special way.
Alexa for Apps is a new skill which will allow for greater integration on both iOS and Android. Thanks to this, Amazon's voice assistant will be able to launch applications. This is something that Siri and Google Assistant already allow in iOS and Android as it is the native assistant of the respective systems, but with Alexa it did not happen.
Therefore, with this development the company is not only going to compete better but it can gain more ground as the most independent voice assistant. And it is that from the beginning that has been the great objective of Amazon, which saw how its Android fork did not succeed, to make the experience identical no matter what device Alexa is running on.
If you have used Alexa, you will agree that this is practically the case. One of the reasons why many users opt for it is that regardless of the operating system, the user experience is very satisfactory. Both on Mac and Windows, iOS, Android or other devices with Alexa integrated, you can do the same in a very simple way.
All this plus the great support it offers at the level of compatible devices and price in home automation issues, make Alexa very worthwhile if you are attracted to all the possibilities that a voice assistant is capable of offering.
Por el momento Alexa for Apps development is being carried out with a group of selected developers, with which the company works to offer an optimal experience. As everything progresses they will give additional details and we can see if it will be able to do things like tell it to open, for example, Twitter and search for a hashtag concrete. Or launch the Instagram app and start recording a story.
Of course, let's hope that neither Google nor Apple put limits with changes in their operating systems. Something that if it does not violate the privacy and security of the user should not happen, but we will see over time.
Other news for Alexa that will arrive
next to this function the company has presented thirty additional novelties focused on the use of Alexa. They all look for the same thing, to give the assistant greater potential. For this they are betting on the use of different technologies such as the use of neural networks for a more natural conversation, the use of HTML5 for richer interactions, etc. Also improvements for other devices that integrate Alexa such as the Echo Auto or Echo Buds.
In short, Alexa continues to grow and all these developments point to a future that will also help Apple and Google get even more excited with their respective proposals. Something that we do not doubt they are already doing, but if you have tried the three virtual assistants it is very likely that you think the same as us: Alexa offers a better experience in virtually all the senses as well multiple skills like Xiaomi. In addition to other advantages that face the setting up accessories while away from home by less expert users they are much friendlier.