That YouTube has become more than just a multimedia content platform is no secret. The service is a way of life for many people, whether they are consumers or content creators themselves. The following is so intense that it has become almost a religion, and because of this fervor, vast sums of money are exchanged through advertising contracts.
With the passage of time, it has allowed true media stars to be born, people who move millions of people behind the screens and who, in the process, generate real fortunes. They are very influential people who have become extremely valuable, to such an extent that they can create personal brands that generate even more benefits. The latter is one of the methods that many figures use to generate more income than the advertising delivered by YouTube. Own clothing brands are usually the most common solution, although we will also find shows and even own toy brands.
The 10 youtubers that earn the most money
Now that we are approaching the end of the year, Forbes has published the list of the users of the network that earn the most money with their profile. The calculation has been made based on data obtained from tools such as Captiv8, SocialBlade and Pollstar, in addition to conducting some interviews with industry experts. The list of the 10 youtubers is the following:
10 – Logan Paul ($14,5 million)
The famous youtuber was on everyone's lips at the beginning of the year due to his controversial video of the suicide forest. That post cost him his removal from the YouTube Preferred Viewer program, something that drastically reduced his income, leading to his current position.
9 – Pew Die Pie ($15,5 million)
Another youtuber involved in controversy for another inappropriate video. Like Logan Paul, Felix Kjellberg also saw himself dropped from endorsement deals following the unfortunate video of him. The displeasure did not last long, since this year he signed a publicity agreement of 450.000 dollars for a promoted video.
8 – Jacksepticeye ($16 million)
With 20 million subscribers, Seán McLoughlin uploads numerous videos playing video games mixing language, let's say, flashy. He has come to create a series for Disney and is also exploring the grounds of Twitch (something very common among youtubers in recent months).
7 – Vanoss Gaming ($17 million)
His channel is full of summaries of the best moments of his games, either alone or accompanied by other youtubers. 23 million subscribers endorse his creations, among which you will also find animated stories.
6 – Markiplier ($17,5 million)
His deep radio voice immediately engages in his gameplays, content that abounds on his channel, although you will also find some with the most current themes of the moment, challenges and other types of videos. Its continuity has earned it to gain no less than 22 million subscribers.
5 – Jeffree Star ($18 million)
Famous for his songs on MySpace, he decided to reinvent himself and make the leap to YouTube as a makeup assistant. His good advice and his way of communicating have led him to success, allowing him to create his own brand of cosmetics.
4 – DanTDM ($18,5 million)
This Briton is a specialist in Minecraft, a world in which he works like a fish in water daily and from where he broadcasts to the world through his YouTube channel. He also has his own store of products with his brand, a business branch that generates some extra income for him.
3 – Dude Perfect ($20 million)
This group of friends is famous for completing skill challenges that are each more complicated and impossible. His videos accumulate millions of views to the point of reaching 175 million (with a single video).
2 – Jake Paul (21,5 million)
Logan Paul's little brother also knew how to take his first steps on YouTube, and seen what has been seen, better than his brother. His prank videos and rap clips are the secret to his success.
1 – Ryan ToysReview ($22 million)
It is undoubtedly the surprise of the list. He is an old member of the top earners list, but we continue to be surprised when we remember how old he is. At 8 years old, Ryan is a kid like any other who loves toys. The difference is that, with the help of his father, he decided to post his impressions of him and the way he played with them. This has allowed him to amass a total of 17 million subscribers, bringing his own range of toys to life.